Weekly Series

One Panel. One Lesson. Every Tuesday.

Real insurance insights for real distillery owners and everyone in the alcohol industry. No sales pitch. No nonsense. Just practical lessons, overlooked exposures, and the coverage details that can make all the difference when something goes wrong.

Origin Story

How Tidbits Started.

Tuesday Morning Insurance Tidbits started as a blog series on the the American Distilling Institute's forum over 15 years ago, tackling the insurance questions and coverage gaps that too often go unanswered in the distilling industry.  This is where Aaron became known as "InsuranceMan". Over time, the format evolved. Long-form articles became shorter LinkedIn posts, and eventually those posts became single-panel comic-book lessons featuring InsuranceMan. The format may have changed, but the mission never has: Make insurance understandable, expose the gaps, and help business owners throughout the alcohol industry protect what they have worked so hard to build.

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The Vault

The InsuranceMan Comic Vault

Real insurance lessons. Comic-book style. No jargon. No sales pitch. Just what you need to know.  Click on a comic to expand it into a full-screen version.

Age Changes Whiskey — So Should Its Insurance Value!

GENERAL LIABILITY ≠ LIQUOR LIABILITY

EQUIPMENT BREAKDOWN: THE DANGER WITHIN.

LEASED, RENTED & BORROWED EQUIPMENT.

THE INSURANCEMAN CASE FILES: COVERAGE MATTERS!

HIRED & NON-OWNED AUTO (HNOA).

CHEAP INSURANCE CAN BE EXPENSIVE!

HOST LIQUOR LIABILITY: DON'T ASSUME YOU'RE COVERED!

NATIONWIDE COVERAGE. SPECIALIZED EXPERTISE.

ALCOHOL INSURANCE HAS EVOLVED!

COMMERCIAL AUTO & UMBRELLA: PROTECT THE BIG PICTURE

BUSINESS INCOME: THE COST OF STANDING STILL

BEFORE YOU SIGN, KNOW WHAT YOU'RE INSURING!

NO DISTILLERY TOO SMALL. NO OPERATION TOO COMPLEX.

INSURANCEMAN'S KRYPTONITE: THE WRONG CLASSIFICATION!

WHEN COVERAGE MATTERS, CALL INSURANCEMAN!  (307) 752-5961

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